Fashion is often set by celebrities, and although a lot of the clothes Lady Gaga wears will not make it into the mainstream, she’s still influencing style and trends. Her marketing is incredible and makes full use of the latest social media. She’s on Twitter to her fans before concerts, lets them upload videos of her concerts onto Youtube, uses Facebook and is capturing attention from everywhere. Success and income is directly proportional to the amount of attention you can get.
There’s a post at http://stealthestyle.com that shows her latest style in “phone” headwear. But it’s not the style you should note most – it’s the marketing. We also talk a bit about marketing on our female mannequin page.