There is so much to pay attention to, when you’re shopping, on the internet, driving. Lots of people have written about the overwhelming number of advertising messages we receive every day. If you can get people to take that first look, then you have a chance of them coming into the shop, with a resulting sale.
A lot of marketing works by being out-of-the ordinary ( or outrageous ). Have a look at the fashion on display for New York Fashion Week – http://www.bestweekever.tv You may not be selling these clothes in particular, but as a shop-front display to catch that initial interest, you could sure test them. Also use this info regarding shop mannequins when setting up your displays.